"Tom 'Big Al' Schreiter" Hot Tip #47 from Big Al
Welcome to Tip #47 of the '77 More Hot Prospecting
Ideas' series.

Tip #47: Why postcards are cheaper than e-mail!

This may surprise you, but follow the math.
#1. You purchase 100 hot e-mail leads for $1 each.
Your total investment is $100. It doesn't cost
anything to send them an e-mail or two about
your business opportunity.
But how many of these leads will actually open and read
your e-mail? Most people are pretty quick with that delete key.
Let's say that five leads actually open and read your
email. If five leads read your email, and you spent
$100 for the leads, then it cost you $20 for each reading of your
message.

#2. You purchase 100 hot e-mail leads for $1 each.
Your investment is $100. Next, you send each
lead a postcard. Your cost for 100 postcards?
About $30 for the printing and postage. Now
your total investment is $130.
Most leads will read a short postcard before throwing
it away. Let's say that out of 100 leads, 65 of the
leads read the postcard. Since your total investment
was $130, then it cost you only $2 for each reading of
your message.

Amazing, isn't it?

Your next tip will arrive in two or three days!
Tom 'Big Al' Schreiter
FortuneNow.com
P.O. Box 890084
Houston, TX 77289
Phone:
281-280-9800
Fax:
413-556-5465
E-Mail:
fortune@fortunenow.com
Website:
http://www.fortunenow.com
Fortune Network Publishing
PO Box 890084
Houston, TX
77289
US